Recently, it was learned from the Market Management Department of the Ministry of Culture and Tourism that during the 2025 "5·19 China Tourism Day" activities, the Ministry of Culture and Tourism will combine the scene of "staying" to guide industry associations to work with star-rated hotels and boutique homestays to launch activities such as "discounts for consecutive stays" and "family packages"; guide accommodation enterprises to launch exclusive promotional activities for consumers, carry out seasonal promotions through strengthening benefits, discount offers, points rewards, etc. During the "5·19 China Tourism Day" activities, various accommodation-related activities benefiting the people are diverse. Hainan will issue 10 million yuan worth of "flight + hotel" combination consumption vouchers for those flying to the island. Quzhou in Zhejiang will guide hotels, homestays, and others to offer ticket discounts, discount packages, and other measures benefiting the people. Xihu in Nanchang, Jiangxi, will issue vouchers for cultural and business travel consumption, covering accommodation, scenic tickets, etc. The China Hotel Association, the China Tourism Association Homestay Inn and Boutique Hotel Branch, will work with star-rated hotels and boutique homestays to launch activities such as "discounts for consecutive stays" and "family packages". Accommodation enterprises such as Huazhu and ATour will launch exclusive promotional activities for consumers, conducting seasonal promotions through strengthening benefits, discount offers, points rewards, etc. Among them, Huazhu Group, with the direction of "a wonderful journey," will organize more than 30 brand matrices to participate in the activities, launching multiple measures benefiting the people, covering over 11,000 hotels nationwide. ATour Hotel will provide users with discount coupons.
On the platform side, during the "5·19 China Tourism Day" themed month, Ctrip will launch discount offers and consumer vouchers, covering all categories of travel products such as flights, hotels, tickets, group tours, etc. In the hotel field, tens of thousands of high-quality accommodation product merchants are invited to actively join, offering multiple discount benefits online. In terms of product packages, over 200,000 high-quality hotel resources and 3,500 popular ticket products are selected, especially launching "one-stop travel package combinations," bundling hotel accommodation, scenic tickets, local specialty dining, and transportation services, making the overall price more affordable.
Meituan has launched the exclusive "Meituan Hotel 5·19 Big Promotion" activity for the "5·19 China Tourism Day," covering various types of accommodations such as high-star hotels, graded homestays, and resort hotels.