2024 Beijing International Cultural and Tourism Consumption Expo, referred to as "Beijing Consumption Expo" is the only organizer by the Beijing Municipal Bureau of Culture and Tourism. It is supported by the Beijing Municipal Commerce Bureau, Beijing Municipal Radio and Television Bureau, Beijing Municipal Cultural Heritage Bureau, Beijing Municipal Bureau of Sports, Beijing Municipal Forestry and Parks Bureau, Beijing Municipal Administration Center Of Parks, and the China Council for the Promotion of International Trade Beijing Sub-branch. It is the first industry event in China named after cultural tourism consumption, committed to creating an internationally influential, leading in the country, and industry-leading cultural tourism consumption exhibition brand. With a new pattern and higher standards, it leads the development of the national cultural tourism industry and promotes high-quality cultural tourism consumption. The 2024 expo, themed "New Quality Productivity Leads New Cultural Tourism Consumption," is expected to cover an exhibition area of 30,000 square meters. It will start from a higher point and a larger scale, covering the upstream and downstream of the cultural tourism industry chain. Through cross-boundary integration of consumption fields such as culture, tourism, sports, technology, and finance, it promotes the integrated development of the entire industry chain of "cultural tourism + hundreds of industries." The expo features six major thematic exhibition areas: cultural tourism image, cultural tourism resources, cultural tourism services, cultural tourism equipment, cultural tourism creative products, and cultural tourism integration. It will strengthen the global promotion of cultural tourism consumption brands and enhance the international influence of Chinese cultural tourism brands. At the same time, it invites international brands to participate in the exhibition, promoting global cultural tourism exchanges and mutual benefits between domestic and international markets.