Recently, the first batch of national smart tourism immersive experience new space incubation pilot project list was announced. Several smart tourism immersive experience new spaces in Beijing made the list. Have you visited any of them?
Museum of the Communist Party of China: A new space for immersive smart tourism experiences
The Museum of the Communist Party of China, a new space for immersive smart tourism experiences, was officially opened in Beijing, the capital city, on the occasion of the centenary of the founding of the Communist Party of China.
The exhibition focuses on using new methods, technologies, and experiences to achieve the best display effects, combining experience with insight. It researches and designs experiential, immersive, and interactive projects to meet the audience's needs and attract the public to visit and learn in the museum.
Among them, the "Long March" immersive experience uses a "4D+6-sided" panoramic cinema to vividly recreate the scenes of the Long March, allowing visitors to experience the fierce battles at Xiangjiang River and Luding Bridge, and the hardships of the Red Army climbing snow-capped mountains and crossing grasslands, showcasing the lofty spirit of "revolutionary ideals higher than the heavens."
The "Flying Over China" cinema immersive experience space adopts large spherical hyperbolic screens with resolutions up to 8K, allowing audiences to experience a realistic flying perspective.
Various environmental effects such as lightning, smoke, rain, and wind, combined with the content of the film, simulate the experience of flying over revolutionary holy sites, overlooking the beautiful landscapes of China, and flying over major engineering projects such as "China's cars, roads, bridges, and ports," following space exploration and deep-sea exploration.
Through immersive visiting experiences, deeply reflecting on the sights and sounds, one can keenly perceive the difficulties of the revolutionary war era and the hard-won victories, understand the new era of socialism with Chinese characteristics, and realize that the great rejuvenation of the Chinese nation has entered an irreversible historical process, enhancing the spirit and confidence of being Chinese.
Address: No. 9 Beichen East Road, Chaoyang District, Beijing
In Memory of the Yongle Encyclopedia: A new space for immersive smart tourism experiences
The "Yongle Encyclopedia " was compiled in the sixth year of the Ming Dynasty's Yongle era (1408). Replicated during the reign of Emperor Jiajing of the Ming Dynasty, it is the largest encyclopedia in ancient China. Sadly, the original edition from the early Yongle era remains missing to this day, while the replica from the late Jiajing era consists of only over 800 volumes, 400 copies, and some loose pages that have survived.
Debuting in the ninth exhibition hall of the National Museum of Classic Books, "In Memory of the Yongle Encyclopedia," a national-style science fiction immersive drama, vividly recreates the compilation process of the "Yongle Encyclopedia" and the rich and valuable knowledge system, ideological concepts, humanistic spirit, and moral norms it contains through the form of drama. It also restores the attire and appearance of the Ming and Qing dynasties, and even the Republic of China period. Through light, sound, and performance art, complemented by the actors' brilliant performances, it tells the thrilling story of national treasure inheritance, allowing the audience to gain a deeper understanding of the unique charm of Chinese traditional culture.
As the first original project in China to interpret the cultural theme of classics through immersive drama, "In Memory of the Yongle Encyclopedia" combines multi-channel projection fusion with simulated real-space design. It utilizes multimedia technologies such as virtual reality and holographic projection to create a rich and colorful three-dimensional imagery. Through rich sensory experiences such as vision, hearing, and smell, it enhances the interaction between the audience and the plot, as well as their understanding of the main theme.
Address: No. 33 Zhongguancun South Street, Haidian District, Beijing
Magnificence and Grandeur: Grotto Art: A new space for immersive smart tourism experiences
"Magnificence and Grandeur: Immersive Experience of Grotto Art" is located on the third-floor platform and corridor on the north side of the National Museum of China.
Artists combine digital drawing, digital 3D mapping imagery, and AI algorithm technology to present, explore, and interpret the artistic styles and rich connotations of the Kizil Grottoes, Dunhuang Mogao Grottoes, Maijishan Grottoes, Yungang Grottoes, and Longmen Grottoes from a contemporary perspective and unique angle.
This immersive exhibition space covers an area of approximately 1500 square meters and, for the first time, features giant digital installations designed in the shape of blooming lotus flowers.
The "Art Space-Time Experience Zone" is composed of "Diamond World," "Ancient Pearl," "Oriental Smile," "Common Origin," and "Exotic Wonderland."
Additionally, there are "Teaching Interactive Experience Zone" and "Derivative Art Zone," together forming a panoramic immersive experience environment, offering a fresh interpretation of cave art.
Address: No. 16 East Chang'an Avenue, Dongcheng District, Beijing
Translator: TANG Yuxin
Reviewer: WEN Min