The "Beijing Ice and Snow Tourism Season" is in full swing, with winter sports venues and various ice and snow resources throughout the city fully open to the public. Venues like the "Bird's Nest," "Ice Cube," "Snow Flying Swallow," "Snow Flying Sky," and others have a combined ice and snow activity area exceeding one million square meters. The Winter Olympics mascot "Bing Dundun," dressed in a "Dragon Battle Robe," transforms into "Long Dundun" and invites "Little Cuties" from across the country to have fun with snow in Beijing, offering an immersive experience of Winter Olympic venues and ice and snow cultural tourism scenes.

In addition to utilizing Winter Olympic venues, this year's Beijing Ice and Snow Tourism Season delves deep into the ice and snow resources and cultural tourism resources of all 16 districts in the city. With a focus on the four major themes of "Ice and Fire Mu Ge," "Best Gathering," "Ice and Snow Art Tour," and "Winter Time Line," the event aims to create a diverse, varied, and well-serviced range of ice and snow-themed cultural tourism products. It presents fresh and fashionable content and ways to enjoy winter in Beijing.

How can you enjoy winter in Beijing? Leveraging the ice and snow resources of the 16 districts, the Beijing Municipal Bureau of Culture and Tourism has released 16 "fun" play guides in the form of treasure maps. These guides introduce the latest and hottest winter cultural and tourism projects, consumer locations, thematic play methods, and more.

The Bird's Nest Happy Ice and Snow Carnival is open again, bringing a rich and colorful ice and snow experience to citizens with venues like the "Ice Ribbon" and "Ice Cube," as well as over 20 ice and snow venues across the entire district. At the same time, the Chaoyang Ice and Snow Sports Consumption Season has opened, featuring interactive ice and snow areas, ice and snow market areas, and a dry land ice and snow sports experience area.

Tan Valley Slow Flash Park has a 300-square-meter ice rink, a super-large snow slide, a New Year's Lucky Goose art exhibition, creating a strong winter atmosphere. Across the park are shops, bookstores, cinemas, and after playing in the snow, you can also go for leisure and entertainment.

From now until February 20, Shijingshan Shougang Ski Jumping Platform, Wulituo Half-Mountain Flower Sea, and Shijingshan Stadium are conducting ice and snow consumption promotion activities. The activities include free-style playing in the snow, ice and snow leisure, parent-child entertainment, snow entertainment, and other ice and snow projects.

The ninth Fengtai District Happy Ice and Snow Season has been launched, collaborating with places like Beijing World Park, Nangong International Ice Sports Center, Beijing Happy Water Cube, and Green Wild Oz Wonderland to organize a variety of activities such as ice skating, snow circles, ice carts, and ice dragon boat racing.

Beijing Badaling Great Wall has introduced a southward extension tour project. Meanwhile, Yanqing District has launched 150 thematic activities and six premium ice and snow routes in seven categories, including alpine skiing, professional events, ice and snow amusement parks, ice lanterns, hot pot feasts, and off-season picking, allowing you to enjoy both "delicious" and "snow fun."

Pinggu District integrates folk customs, homestays, large gatherings, health care, coffee camping sites, and agricultural sightseeing into ice and snow elements. With "Hot Snow Pinggu" as the main theme, more than 30 ice and snow activities have been launched to create a unique one-stop "Ice and Snow+" rural sports and leisure product.

In addition, there are the Dragon Pool Park in Dongcheng, Shichahai Ice Rink in Xicheng, carrying memories of old Beijing's ice and snow. Tongzhou, Haidian, Daxing, Shunyi, Huairou, and Fangshan are hosting ice and snow worlds and carnivals in key amusement park areas. There are also hot springs in Miyun and Changping. Wherever you are, you can enjoy the lifestyle and great fun of the "Beijing Ice and Snow Pact."

"Must-Fun" Ski Resorts invite you to have fun

Professional event-level ski resorts open to the public. At the Yanqing Olympic Park National Alpine Ski Center, ice and snow enthusiasts can experience the authentic Beijing Winter Olympics competition snow trails, with a total length of 14.5 kilometers, currently the longest snow trail in the country.

The seventh trail of Jundushan Ski Resort in Changping District, nicknamed "Seventh Grandpa" by snow enthusiasts, is steep and long with considerable difficulty. The resort has added a dedicated area for youth training to meet the needs of young skiing enthusiasts. Similarly located in Changping District, Jingzhihu Ski Resort at Jingzhihu Resort Hotel has added snow projects, special performances, and interactive activities this year, making the ski resort more interesting and experiential.

During this Ice and Snow Tourism Season, the Beijing Municipal Bureau of Culture and Tourism has collaborated with platforms like Meituan and Dianping, setting up special event pages. By searching for "Beijing Ice and Snow Tourism Season," you can find various discounts and subsidies for ice and snow cultural tourism consumption.

Translator: ZHANG Bo

Reviewer: WEN Min