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Guide to the Beijing International Yanjing Beer Culture Festival | Five Sub-Venues

2023-07-05

Sino-German Industrial Park 

Event Time: June 30th - July 9th (July 6th - July 8th, with themed activities held daily from 18:00 to 21:00)

Event Content: The main stage, Sino-German product market area, interactive gaming area, and dining area will be set up in the Sunken Square of Sino-German Building in Beijing Sino-German Industrial Park. The sub-venue will host the opening ceremony and feature German traditional dance performances, Lion King Beer Challenge, football skill challenges, and other interactive games.

Pinnacle Plaza 

Event Time: June 30th - October 8th

Event Content: 25-hour Carnival (including Dopamine Night Market Food Festival, Kobe-themed outdoor basketball court, airport community neighborhood market, airport neighborhood fun sports meeting), midnight music, midnight theater, art exhibitions, etc.

Houshayu SS-ONE 

Event Time: June 30th - October 8th

Event Content: Different areas will be set up, including beer and food zone, summer market zone, activity and leisure zone, music stage zone, and competitive zone. It will feature events such as a delicious lobster feast, beer party, ultimate music festival, and popular social media check-in spots.

Shine Hills

Event Time: June 30th - early August

Event Content: In conjunction with Xiangyun Town's late-night food street event, participating catering brands will sell Yanjing Beer, and activities such as free drinks with qualifying purchases will be organized. The 7th Summer Music Season will also be held during this period.

Agrilandia Italian Farm 

Event Time: June 30th - October 7th

Event Content: Beer parties, Chinese and Western-style summer stalls, popular social media check-ins, equestrian experiences, parent-child interactive experiences, and more will be held in the Chinese Square and Western Square.

During the beer festival, Shunyi District will open 12 beer gardens, including locations such as Hongcaifang Nanfaxin Store, Hongcaifang Erzhong Store, Xinyue Lobster, Xinyue Lobster Shiyuan Store, Xiaohongmao, Mingqianli, Jinxinda Seafood BBQ, Yangqiang Yangpao, Culinary Hall, Hexi Night Market, Roadside Barbecue Skewers, and Yikao Chengming Dapaidang. In total, there will be 180 beer gardens throughout the city, and 200 beer gardens will be created in Sichuan, Inner Mongolia, Henan, and other provinces, sharing the experience of Yanjing Beer Culture Consumption Season.

Translator: TANG Yingqi

Reviewer: ZHAO Huinan

北京旅游网翻译


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