Recently, the press conference of the 2023 Beijing Chinese Rose Culture Festival was held in Beijing Nabo Bay Chinese Rose Festival Cultural Industrial Park.

At the press conference, it was announced that the theme flower of the 2023 Beijing Chinese Rose Culture Festival is the Hybrid Tea Fragrance Chinese Rose, which is intended to express the spirit of the capital's florists who strive to cultivate the best varieties through independent innovation and beautify Beijing. There are eight exhibition areas in the festival, including the National Botanical Garden (North Park), Temple of Heaven Park, Beijing World Flower Grand View Park, Beijing Expo Park, Beijing Flower Country Park, World Chinese Rose Theme Park, Beijing Nabo Bay Chinese Rose Festival Culture Industrial Park, and Miyun Caijiawa Rose Love Garden. The ornamental area is about 4,500 mu, with about 400,000 Chinese roses of more than 3,000 varieties planted. The exhibition period is from May 12 to June 18. At the meeting, the eight exhibition areas introduced their new and excellent varieties of Chinese roses, special landscape design, fun garden activities and other related information.

This year, for the first time, the Chinese Rose Festival opens an online exhibition. It gives full play to the function of the digital platform of the "Beijing Flower" industry chain, innovates and upgrades the service of "Flower + Digital Economy + Life Scene", and shows the varieties and scenes of flowers in major exhibition areas online. People can enjoy Chinese roses in each exhibition area without leaving their homes. At the same time, you can also go offline to each exhibition area to participate in the "surprise on the code" activity. The public can participate through the WeChat mini-program "Beijing Flower" or the mini-program code on the exhibition poster.

During the festival, Daxing District will also hold more than 10 colorful theme activities such as the first Beijing-Tianjin-Hebei Chinese Rose Festival Invitational Tournament, floral salon, and Chinese rose entering the family. Welcome the public to Daxing to enjoy the Chinese rose, see the beautiful scenery, taste the culture and share the cultural feast.

Translator: LIU Yu

Reviewer: BAO Minmin