For most Chinese people who were born in 1980s, Feiyue is a symbol of childhood. Feiyue is a Shanghai-based shoes brand that is popular for a time. Featuring yellow rubber, white surface and smooth line, the shoes are fashion icons in 1980s. 30 years later, the brand get hot again with its simple design, high quality and affordable price.

The price of a pair of shoes ranges from 59 RMB to 130 RMB. The classic one, Felo Classic White only costs 65 yuan.

The shops are easy to be found in Beijing which has many branches in tourist attractions like Nan Luo Gu Xiang. 

Official Website: https://feiyue-shoes.com/en/