Founded in 1760, as the biggest toy store in the world, Hamleys has a history of more than 200 years. It has become a landmark of London already in Victorian era. With its flagship store located in London, Hamleys attracts tens of thousands of customers every year. No matter what toy you want, you can always find it here.

The largest store of Hamleys locates in Wangfujing Shopping Mall, Beijing. With five floors, it covers an area of 11,000 square meters. Hamleys contains around 200 toy brands ranging from Lego, Transformers, Barbie dolls, Peppa pig, Little Pony and so on, just name it! Toys in Hamleys are suitable for children of all age. There are thousands of toys, so it is called the toy museum.

At the entrance of Hamleys, red telephone booth, mailbox, soldiers and adorable toy bear are giving you the warmest welcome.

Walking into Hamleys, you will be surrounded by the sea of toys immediately, just like walking into the toy kingdom! In Hamleys, no matter how old you are, everyone is a kid who dives in to a toy paradise.

At the first floor, you will be embraced by various kinds of stuffed toys including famous brands like Peppa pig and Paddington bear. Also, there is a merry-go-round in the middle of the lobby, ride on it and it will bring you back to childhood instantly.

The second floor has toy types including three-dimensional inserted, model toys, deformation toys, remote control cars, animal/character models and so on. It is no doubt a paradise for boys!

On the third floor, you will see more toys and games designed for preschool kids. Puzzle games and creative DIY can be found here.

Here comes the pink world for princesses! The fourth floor is completely a paradise for girls. Dress-up games, barbie dolls, costume props, model dolls and so on, girls would spend all day to stay here with their barbie friends and their pink houses.

The fifth floor of Hamleys mainly sells toys and child cloths.

Hamleys is a paradise not only for kids, but also for people of all age. As long as you are a toy lover, come here and meet your toy friends!

Address: No. 255 Wangfujing Street, Dongcheng District, Beijing