The closing ceremony of the 15th Beijing International Tourism Expo (BITE) was held on June 17, 2018. In three-day exhibition, the BITE 2018 has made great efforts.
This year's expo has attracted nearly a thousand travel agencies, tourism enterprises, and agents from more than 80 countries and regions, and 28 domestic provinces, municipalities and autonomous regions. More than 30,000 professional visitors have attended over 1000 activities includes forums, meetings, promotion events, etc. The deals reached about 650 million yuan.
Travel agencies have rolled out thousands of products that would be offered to the public at rates lower than the market price during the expo. The expo has received 100 thousand visitors with a sale volume of 80 million yuan among the major travel agencies.
Highlights of the Beijing International Tourism Expo 2018
● A three-day expo integrating B2B and B2C
The organizing committee will set up a special discussion area in the exhibition area. A necessary separation between the negotiation area and the exhibition area will be available for free. Exhibitors can negotiate with walk-in customers or on-site buyers in this area without disturbance.
● Strengthen B2B exchange trading effect.
To satisfy exhibitors’ demands, we have expanded the range of buyers and directionally invited 500 international and domestic buyers so that we can provide better and courteous treatment. Meanwhile, we implement a more stringent plan to invite potential buyers who are professional and will bring more business to the exhibitors.
3000 ordinary buyers will be invited. Also there will be substantial increase in the number of professional visitor. According to statistic, the number of trade visitors has doubled in BITE2017 comparing to BITE2016. It is envisaged that the trade visitors in BITE2018 will reach 12 thousand in number.
● International and domestic exhibitors more widely involved in B2C during the expo.
International exhibitors as well as domestic exhibitors from other provinces and cities can sell their individual tourism products such as tourist destination tickets, hotel coupon/room with meal/hot spring coupon, discounted air tickets/air tickets with wine products, travel service discount coupons, membership card and etc. They also can cooperate with local agent to sell in their booth. You can achieve brand publicity to nearly 100 thousand Beijing residents.
BITE has become the best cost performance exhibition Expo for tourism destination to promote their brand to China with vast and high quality travelers.
● The most authoritative forum and seminar for the tourism industry.
It is an annual event for the attendees to review their past performance and look ahead to the future, sharing of experiences and view point to achieve a win-win situation.
